HeyGen screenshot

HeyGen

Generative VideoFreemium

AI avatar video studio for scripts, translation and creator workflows

Last updated Sep 13, 2026

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What is HeyGen?

HeyGen creates avatar-led videos from scripts and supports custom avatars, voice cloning and translation with optional lip sync. Creator is listed at $29 per month with 600 credits and 1080p exports; Pro starts at $49 with 1,000 credits and 4K. Free provides three short videos per month. Check the credit estimate for the selected generation or translation mode and review the output before delivery.

HeyGen's Top Features

Key capabilities that make HeyGen stand out.

Script-to-avatar video creation

Stock, photo and custom video avatars

Voice generation and cloning

Video translation with audio-only or lip-sync modes

Brand glossary and translation proofread

Credit-based creator and team plans

Use Cases

Who benefits most from this tool.

Content creators

Produce short avatar-led videos and translated social or marketing content.

Content Teams

Turn reviewed scripts into multilingual instructional drafts.

Localization teams

Compare audio-only, Speed and Precision translation lip-sync modes.

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Tags

AI Avatarsvoice cloningvideo translationpersonalized video contentproduct overviewsscaled outreachlearning & developmentblogaffiliate programwebinarscase studieshelp centerZapier integrationpricing plans

HeyGen's Pricing

Free plan available

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Frequently Asked Questions

What does HeyGen Free include?
The current pricing page lists $0/month, 3 videos/month up to 1 minute, 500+ stock avatars, 1 custom video avatar and 30+ languages.
How does HeyGen charge for translation?
Its help page lists 4 credits/minute for Audio Only, 6 for Speed with lip sync and 10 for Precision with lip sync.
Are paid plans monthly or annual?
HeyGen exposes monthly and yearly pricing views. Confirm billing cadence, renewal amount and credit rollover at checkout.
What should I check before exporting?
Check maximum duration, resolution, watermark setting, target language and the displayed credit estimate for the selected workflow.
Do HeyGen credits roll over?
Monthly subscribers can carry eligible unused credits for one additional billing cycle. Annual plans allocate credits monthly and allow unused credits to accumulate until annual renewal; unused credits do not carry over after cancellation.